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The dotCommerce blog

The latest news, opinions, events, guidance and best practice in the world of

ecommerce, mcommerce, s-commerce and f-commerce

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    As well as back end developments, the dotCommerce Dev Team keep releasing new features which help dotCommerce users to offer even better service and experience to their online shoppers.

    In the latest release dotCommerce has added and improved:

    • New Google shopping feed
    • Product ratings
    • Recently viewed
    • Social affiliates
    • Card tokens
    • Favourite brands and categories

    google product search beta logoNew Google shopping feed

    Google recently updated their policy and shopping feed so the dotCommerce team hopped to it to update their end. dotCommerce users can continue using the shopping feed AND benefit from better rankings due to the additional optimisation performed by the team.

    product rating starsProduct ratings

    As well as leave reviews, shoppers can now rate a product using either points or stars. An easy review method to help increase product reviews which can also be used to filter search results by highest rated, now that’s a real result!

    Recently viewed

    These can now be displayed across the whole site and are stored against the customer’s account meaning that the products which they’ve recently reviewed can be used in your dotMailer email marketing campaigns to increase interaction, engagement and revenue.

    Social affiliates

    facebook logo

    This is where the excitement happens. Visitors to your dotCommerce eCommerce site will be able to share a unique customer URL with their friends on the social networks they use. When a friend of theirs clicks through and purchases, the sharer earns loyalty points! A win win situation for all. Find out more

    Card tokens

    dotCommerce can now safely and securely store customer credit card details allowing you to offer 1 click purchase making it even easier for your returning customers to buy from you.

    Favourite brands and categories

    dotCommerce users can use a customer’s favourite brands and categories to personalise home and landing pages based on a user’s favourites. This will improve customer engagement and revenue!

     

    The dotCommerce team are now working on the next new developments. Watch out for more info!

     

     
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